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How can I track conversions from my ads or sponsored content?

To accurately track conversions and commercial outcomes, we recommend using your own tracking links connected to your internal systems.

This might include:

  • UTM-tagged URLs linked to your analytics platform
  • Tracking links connected to your CRM, website, or eCommerce system
  • Dedicated landing pages to measure enquiries, sign-ups, or sales

This approach gives you full visibility of what happens after someone engages with your ad, and allows you to measure success in a way that aligns with your business goals.

If you’d like guidance on setting this up or choosing the right approach, our team is happy to help.

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